Core Features & Terminology
Learn about Sparks, Carousels, Short-Form Videos, and more.
Core Features & Terminology
- Sparks: AI-generated content ideas, drafts, and angles perfectly tailored to the user's specific business and industry.
- Brand Voice Integration: The AI analyzes the user's business website during onboarding to extract their exact brand voice, tone, and terminology. Content is written precisely how they naturally talk, not like generic marketing speak.
- Custom Image Generation: Automatic generation of relevant, brand-aligned images using Fal.ai (Flux) to accompany posts.
- Carousels (Pro+): Multi-slide educational posts natively supported for Instagram and LinkedIn.
- Short-Form Videos (Pro+): Complete AI-generated video scripts and rendered videos (using Fal.ai's Wan 2.5 model and Seedream for thumbnails) for TikTok, Reels, and Shorts.
- Custom Posts (Pro+): The ability to manually request a post about a specific topic, event, or announcement.
- Auto-Scheduling: Users simply review (spend ~2 minutes updating/approving), and posts go live exactly when they are scheduled.